Posts Tagged ‘hype’

14 Jun

The Whirlwind That Was E3 2018

Posted by vagrantesque in Games. Tagged: , , , , , , , , , , , , , , , .

E3 week is over for another year! The conferences have come and gone, the show floor has closed, the Youtubers and game journos have pieced together their wrap-ups and are now piecing together their minds with some well-earned rest. So it’s time once again for me to pick out the trends of the show and throw forward my own general thoughts on the delirious highs and confusing lows of the 2018 Electronic Entertainment Expo.

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Samurai Spirit Abounds

Every year at E3 there’s always a videogame feature or aesthetic concept that seems to rear its head suspiciously frequently. Examples from past years that come to mind include the neck-snapping animations of 2013, the dog companion focus of 2015 and of course the piracy outbreak of last year. This year pundits were ready for the deluge of “battle royale” mode additions to both existing major franchises and new projects, but aside from the very first game of E3, Battlefield V, that would-be trend was nowhere to be found. Instead, the feudal Japanese period stepped up into the thematic void with considerable style. Sekiro: Shadows Die Twice, the much-discussed next game from Dark Souls developer From Software, led the charge and evoked imagery from last year’s runaway success Nioh. It was fitting, then, that Nioh 2 also brought the samurai goodness later on in the week. However the decidedly AAA polish of Sucker Punch’s Ghost of Tsushima probably took the greatest share of the conceptual spotlight, presenting an absolutely jaw-dropping interpretation of a painterly Japanese countryside soaked in blood and fire.

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Live Music, Live Music Everywhere

What do you do when some of your colleagues and competitors are putting forth pristine, pre-curated, glitch-free video presentations? You leverage the unique strengths of the live platform and you leverage them hard. Bethesda, Ubisoft and especially Sony really went in on the idea of live music performances during their 2018 shows. The former even performed an entire song at the top of proceedings courtesy of Andrew W.K. and a live band. Ubisoft’s almost-annual Just Dance series medley was moved to the top of the French giant’s own spectacle, which was odd but arguably a smart move given how previous instances have affected pacing. Sony packed two separate instrumental performances with tonal ties to two of the company’s biggest games, while the entirety of its Dreams footage consisted of adorable/unsettling animated creatures blaring their own musical creations. Your mileage may vary on the value of these interludes but if you ask me they added just the right amount of E3 zaniness. Continue reading →

16 Jun

7 Things We Learned At E3 2017

Posted by vagrantesque in Games. Tagged: , , , , , , , , , , , , .

Somehow another whirlwind year at the Electronic Entertainment Expo is over, and with our collective wallets looking nervously over their shoulders once more, it’s always fun to work out the trends that define the year’s most bombastic videogame event. Doing so is one of the clearest ways we have of determining where the larger industry is at during a given year, so here are my takes for 2017:

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We’ve Been Spoilt in Recent Years

Judging by the prevailing consensus on the suite of 2017 E3 press conferences, you’d swear almost nothing good was announced – Never mind the complete and utter deluge of news. Looking at all the new games, new footage and new details we have been inundated with over the last week is an exercise in pure exhaustion – with future-minded budgeting an exercise in futility – and yet the lack of so-called “hype moments” has left many feeling slightly empty. Of course this was inevitable, especially regarding Sony, as after two consecutive years of bombshell-laden shows lacking release details and/or real footage, the company’s proverbial chickens have come home to roost. Hype moments did arrive (see below) but when they don’t come from the current industry leader, the impact ain’t quite the same. Nonetheless, I genuinely believe that all things considered, 2017 was a pretty great E3 to watch, mostly because…

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(Almost) Every Publisher is Improving Their Stage Game

There’s no guarantee that this trend won’t reverse immediately next year, but when compared to 2016, the majority of the E3 conferences have largely improved in leaps and bounds when it comes to window dressing and pacing. EA didn’t seem to get the memo, but Microsoft and Ubisoft seemed to take direct notes from Sony’s remarkably snappy game-after-game 2016 structure, while Bethesda seemed to look more to a Nintendo Direct-style format by wrapping their titles in a charmingly consistent theme park aesthetic. Sony, meanwhile, took what they did last year and cranked it up by matching each major game showcase to a specific mix of lighting tricks, props and even live actors, as Nintendo squeezed a few megaton announcements into the company’s shortest show ever. It’s easy to forget that 2017 brought us fewer awkward stage interactions and irrelevant media distractions than we’ve had in recent memory, which is surely worth acknowledging.

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